ABOUT BANDANA KUMAR | FOUNDER & CREATIVE DIRECTOR – BYB PREMIUM
I am Bandana Kumar, the Founder and Creative Director of BYB Premium, a luxury kidswear brand based in Bangalore, India. As an artist and fashion enthusiast, I have over 18 years of experience in kidswear design and retail, where I blend creativity with premium craftsmanship.
My artistic journey started at a young age, leading to multiple national awards, including recognition for my work in Madhubani painting. Driven by my passion for fashion, I pursued a degree in Fashion Design from the National Institute of Fashion Technology (NIFT) in Kolkata.
After completing my education, I had the privilege of collaborating with esteemed national and international brands, including Landmark Group Dubai, Walmart India, Reliance Trends, and Gini & Jony. These experiences have given me a deep understanding of premium design, quality manufacturing, and retail excellence.
With BYB Premium, my vision is to create thoughtfully designed, comfortable, and elegant clothing for modern, fashion-forward children.
ABOUT BYB PREMIUM | LUXURY KIDSWEAR BRAND IN INDIA
BYB Premium is a premium kids' wear brand based in Bangalore, India, dedicated to creating high-quality clothing that combines style, comfort, and durability. Our collections, designed for today’s young ones, reflect sophisticated aesthetics and practical wearability.
We offer a diverse range of loungewear, casual wear, smart casuals, occasion wear, Indian ethnic wear, and nightwear, making BYB Premium a trusted destination for luxury kids' fashion in India.
OUR BRAND PHILOSOPHY
At BYB Premium, we believe children deserve clothing that is as comfortable as it is stylish. Every garment is crafted with attention to detail, using premium fabrics and thoughtful design to promote both comfort and confidence.
OUR CORE VALUES
Quality
Every BYB Premium garment is characterized by high-quality fabrics and exceptional craftsmanship.
Style
Modern designs that follow current trends yet maintain a timeless appeal.
Comfort
Soft, breathable, and child-friendly designs ensure comfort all day long.
Craftsmanship
Attention to detail ensures long-lasting quality and refined finishing.
Customer Satisfaction
Providing exceptional service and building customer trust are the core values of our brand.
WHY BYB PREMIUM?
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Luxury kidswear brand in India
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Designed by an experienced fashion designer
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Premium fabrics & superior craftsmanship
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Comfort-first kids clothing
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Trusted by top fashion platforms
